Main Street Madness punch card promotion underway in Lansing business community

Main Street Lansing is anticipating a record-breaking “Main Street Madness” promotion again this year with even more prizes. Last year, $157,500 was spent in downtown Lansing by “Main Street Madness” punch card participants.

To get started this year, look for a participating merchant poster and pick up a free punch card. The cards can then be validated with either punches or stamps in five-dollar increments for purchases made between November 16 and December 18. Double Punch Day and Small Business Saturday is November 26. Once a card is full ($100 in purchases), it can be turned in and another card started, with no limit on the number of cards that can be filled and entered for the “Main Street Madness” drawing.

Completed cards are then entered into a drawing for one of four Downtown Dollar prizes. The prizes this year are $150, $100, $75 and $25 and will be awarded in Lansing Downtown Dollars. Other prizes, including gift certificates from Lansing businesses, will also be awarded.

Completed cards should be filled out on the reverse side with a name and contact number and can be dropped off at any participating Main Street business or at the Main Street Lansing office by Saturday, December 17. The drawing will take place Tuesday, December 20.